aditi singh

Product designer with 6+ years of experience in B2B SaaS. At Highspot, I design for our enablement and marketing personas to make sense of large volumes of data, helping them identify the actions most likely to accelerate revenue outcomes. Currently, I am designing the experience for a specialized AI agent that surfaces data-driven insights.

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Ontario, Canada

Senior UX Designer Highspot

2022 – Present · Canada (Remote)
  • Currently leading design for the Go-to-Market Agent, a specialized AI agent that surfaces data-driven insights across seller activity and revenue outcomes.
  • Designed Initiatives from 0 to 1, a key competitive differentiator enabling sales leaders to track, measure, and act on seller activity data.
  • Led end-to-end design for Highspot's analytics platform, owning information architecture, interaction patterns, and visual systems for dashboards and reports. Worked with 8+ feature crews across the company to deliver a consistent analytics experience to customers.
  • Redesigned the core search experience to modernize the experience and provide capabilities that reduce time-to-content for sellers.
  • Partnered with other designers to raise the quality bar and drive consistency across the product.

UX Designer Guidewire Software

Jan 2022 – Aug 2022 · Canada (Remote)
  • Led the design for single sign-on to unify and streamline the sign-in experience across all Guidewire products.
  • Made quality-of-life improvements on Guidewire's Marketplace.

UX Designer Mitel

Sept 2019 – Dec 2021 · Ottawa, Canada
  • Led designs for video conferencing across web, mobile, and meeting room surfaces, from discovery through delivery.
  • Designed the device management console for support staff handling complex administrative workflows.

Research Assistant IIT Guwahati

Sept 2015 – Apr 2017 · India
  • Designed and conducted usability testing for zooming interactions on flexible display devices, contributing to 4 peer-reviewed HCI publications.

Architect Anagram Architects

May 2012 – Jun 2015 · New Delhi, India
  • Led concept design, technical drawing, and on-site coordination for 10+ projects, with work recognized in Architizer, Archdaily, and Designboom.
MASc, Human-Computer Interaction
Carleton University, Canada
2017 – 2019
Bachelor of Architecture
Birla Institute of Technology, India
2007 – 2011
Design & Research User research · Information architecture · Interaction design · Visual design · Prototyping · Usability testing · Accessibility · Design systems · Qualitative & quantitative analysis
Tools Figma · Cursor · HTML/CSS
01 Published 6 research papers in peer-reviewed HCI conferences. Google Scholar profile
02 3rd place, 3-Minute Thesis competition, Carleton University. Pitch video
03 Architecture work recognized in Architizer, Archdaily, and Designboom.