Resume

aditi singh

Product designer with 10+ years of experience spanning UX, research, and systems thinking — with deep roots in architecture and HCI that shape how I approach complexity. Equal comfort in strategy conversations and pixel-level craft.

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Portfolio
aditisingh.ca
Location
Ontario, Canada

Senior UX Designer Highspot

2022 – Present · Canada (Remote)
  • Led end-to-end design for Highspot's content analytics and enablement platform, defining information architecture, interaction patterns, and visual systems for a technically complex B2B product used by enterprise sales teams.
  • Designed a conversational analytics agent to replace traditional dashboards — establishing response-format frameworks (stats, tables, charts, lists) based on question structure and user intent.
  • Drove strategic UX for competitive differentiators including Highspot vs. Seismic positioning features, translating competitive intelligence into product design decisions.
  • Created detailed UI specifications and prototypes for features at 480px breakpoints, modern typography systems, and next-step recommendation panels integrated with AI-generated content plays.
  • Collaborated with PMs, engineers, and content strategists in a remote-first environment — presenting work to senior stakeholders and iterating based on structured feedback cycles.
  • Mentored junior designers and contributed to design system standards, elevating team craft and consistency across product areas.

UX Designer Guidewire Software

Jan 2022 – Present · Canada (Remote)
  • Designed for enterprise insurance software, translating complex policy management workflows into usable, accessible experiences for professional users with specialized domain knowledge.
  • Conducted user research including contextual inquiry, usability testing, and qualitative analysis to surface pain points in dense, data-heavy interfaces.
  • Partnered with cross-functional teams to align business requirements with user needs, consistently bridging technical constraints and design intent.

UX Designer Mitel

Sept 2019 – Dec 2021 · Ottawa, Canada
  • Led all design for video conferencing across web, mobile, and meeting room surfaces — owning UX from discovery through delivery.
  • Redesigned sign-in and onboarding flows for Mitel's unified communication platform, reducing friction for first-time users.
  • Designed the device management console for support staff and partners, handling complex administrative workflows.
  • Collaborated with cross-functional teams to translate business needs and user feedback into usable, high-quality experiences.

UX Researcher Canada Science & Technology Museum

Jan 2018 – Sept 2018 · Ottawa
  • Conducted ethnographic observation and interviews with museum visitors on the autism spectrum to understand accessibility needs and behavioral patterns.
  • Synthesized qualitative findings into actionable design recommendations, improving accessibility and wayfinding across the museum experience.

Research Assistant IIT Guwahati

Sept 2015 – Apr 2017 · India
  • Designed, fabricated, and conducted usability testing for zooming interactions on flexible display devices — contributing to 4 peer-reviewed publications in HCI conferences.

Architect Anagram Architects

May 2012 – Jun 2015 · New Delhi, India
  • Led concept design, technical drawing, and on-site coordination for 10+ residential and commercial projects — work recognized in Architizer, Archdaily, and Designboom.
MASc, Human-Computer Interaction
Carleton University, Canada
2017 – 2019
Bachelor of Architecture
Birla Institute of Technology, India
2007 – 2011
Design & Research User research · Information architecture · Interaction design · Visual design · Prototyping · Usability testing · Accessibility · Design systems · Qualitative & quantitative analysis
Tools Figma · Framer Motion · React (prototyping) · Highspot · Cursor · HTML/CSS · Adobe Illustrator · Procreate · SPSS
Domain Fluency B2B SaaS · Content management platforms · AI-native product design · Web standards · Sales enablement · Enterprise UX
Soft Skills Cross-functional collaboration · Stakeholder presentation · Remote-first leadership · Design mentorship · Strategic alignment
01 Published 4 research papers in peer-reviewed HCI conferences. Google Scholar profile available.
02 3rd place, 3-Minute Thesis competition — Carleton University.
03 Architecture work recognized in Architizer, Archdaily, and Designboom.
04 Personal portfolio: aditisingh.webflow.io